Legacy URL · editorial guide
Affiliate disclosure
Some outbound links may be commercial, but our editorial method stays risk-first.
How commercial links work
A link marked “Commercial link” may generate revenue if a reader opens it and completes the action agreed with the operator. We prefer a fixed cost-per-acquisition arrangement over lifetime revenue share. An ordinary “Official site” link means we do not have an active commercial relationship for that placement.
Licensed Alternatives eligibility
The separate Licensed Alternatives list first requires an active UKGC remote casino record, an exact registered domain, enough fresh resolved and proof-reviewed payout reports, and no serious unresolved issue wave. A commercial deal is not part of this test, and non-commercial brands can qualify.
How order is decided
Eligible alternatives are ordered by current evidence: proof-reviewed report count, resolved report count, observed paid outcomes, observed median wait and then brand name. Deal status, CPA value, revenue share and conversion rate are not ordering inputs.
Where offers are excluded
Licensed Alternatives are not inserted into the Withdrawal Diagnostic, Case Pass, complaint pages, self-exclusion guidance or vulnerability support. The optional list opens only after a complete neutral casino check and a separate reader action.
What we measure
We measure list views, internal profile opens, outbound clicks and confirmed partner conversion events where an integration supplies them. Measurement helps test the product and reconcile commercial reporting; it cannot change a licence label, payout evidence, eligibility, order or verdict.
What cannot be bought
UKGC status, exact-domain matching, payment evidence, complaint risk, moderation decisions and responsible-gambling warnings remain independent criteria.